To start the New Year with the VEGANUARY and thus make the attempt to eat a purely plant-based nutrition for one month. We wanted to motivate you to do this with our offer, enriched by individual actions. But what came out of it? Were more vegan dishes eaten than usual? Could we give you a taste for an entirely vegan diet?
We would like to show you by a few key figures, how the VEGANUARY was accepted in our Kiez.
If we look at PAPA and CANTEEN together and their increase in vegan dishes sold from Q4 2022 to January 2023, we see a sharp increase from 15% to 26%.
Thus, we can confidently say, “We’ve never been this vegan!”
2. comparison of food consumed in CANTEEN in January 2023 compared to January 2022.
Veganuary 2022 versus Veganuary 2023 in the CANTEEN – hardly anything has changed…
3. comparison of meals consumed in CANTEEN in January 2023 vs. 4th quarter 2022
Is it the Martinmas or Christmas goose? There were over 1/3 more vegan food purchases in VEGANUARY 2023 than in October, November, December 2022.
4. comparison of meals consumed at PAPA in January 2023 compared to Q4 2022.
We also more than doubled the number of vegan dishes sold at PAPA during VEGANUARY 2023 compared to Q4 2022.
We are curious how the development will continue and will keep you up to date.
Anyway, we are happy about every guest who loves our vegan food.